Case Studies

PharmEasy, one of India's largest healthcare platforms, began its journey in 2015 when founders Dharmil Sheth and Dhaval Shah envisioned...

Gems were first introduced in the Indian market in 1968 and became an instant hit with their playful design and...

Established in 1958, the brand quickly gained prominence. The real game-changer came in 2005 when Reebok was acquired by Adidas,...

Himalaya is a brand that combined the wisdom of ancient Ayurvedic practices with modern scientific validation. Initially, Himalaya’s target market...

Sunsilk entered the Indian market in the 1964, originally with a hairspray. To penetrate the Indian market, Sunsilk focused on...