Case Studies

sunsilk-case-study

Case Study: Sunsilk is the third largest shampoo brand in India

Sep 21, 2024
Case Studies

Sunsilk entered the Indian market in the 1964, originally with a hairspray. To penetrate the Indian market, Sunsilk focused on...

Case Study: Bingo’s Flavorful Marketing Strategies 😋

Sep 18, 2024
Case Studies

Bingo launched in 2007, marking ITC’s bold foray into the fast-growing snack segment. The objective was to diversify beyond tobacco,...

ambuja-cement-giant

Case Study: Mazboot Marketing Strategies of Ambuja Cement 💪

Sep 18, 2024
Case Studies

When Narotam Sekhsaria and Suresh Neotia founded Ambuja Cement in 1983, they didn’t have much knowledge about the industry. But...

go-ibiio-marketing

Case Study: What Marketers Can Learn from Goibibo’s Journey ✈

Sep 4, 2024
Case Studies

I don’t know how our parents used to travel without any of the online platforms for bookings and payments. Or...

Case Study: Veeba’s Saucy Marketing Strategies to 1000 Cr

Aug 24, 2024
Case Studies

Founded in 2013 by Viraj Bahl was initially launched as a B2B supplier where it provided sauces, emulsions, and dessert...

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