26 Sections
120 Lessons
8 Weeks

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Fundamentals of SEO
7
- 1.1
  Fundamentals of SEO
- 1.2
  Busting SEO myths
- 1.3
  How does the algorithm work?
- 1.4
  Understanding the working of Google’s algorithm
- 1.5
  Decoding recent google updates
- 1.6
  How to be one step ahead of the algorithm
- 1.7
  Ranking drop analysis
Mastering Content for SEO
8
- 2.1
  B2C content strategies
- 2.2
  Topic clusters
- 2.3
  Concept of EEAT (Experience, Expertise, Authoritativeness, & Trustworthiness
- 2.4
  Concept of YMYL
- 2.5
  Image & video optimization
- 2.6
  How to use featured snippets
- 2.7
  Masteting Google discover
- 2.8
  Understanding web stories
Mastering Technical SEO
12
- 3.1
  Javascript SEO
- 3.2
  Crawl budget optimization
- 3.3
  Optimization for mobile
- 3.4
  Webspeed optimization
- 3.5
  Robots.txt optimization
- 3.6
  Pagination best practices
- 3.7
  XML Sitemaps optimization
- 3.8
  Faceted navigation
- 3.9
  Optimizing for mobile devices
- 3.10
  Mastering sitemaps
- 3.11
  How to optimise website with AMP
- 3.12
  Optimizing JavaScript websites
E-Commerce & Local SEO
4
- 4.1
  End-to-End SEO for e-commerce stores
- 4.2
  How to migrate a website
- 4.3
  Mastering local SEO
- 4.4
  How to rank a website in a specific location (Hyperlocal)
Future of SEO with Generative AI
3
- 5.1
  How to use Generative AI & ChatGPT for SEO
- 5.2
  The implication of AI on SEO
- 5.3
  Exploring PEO (Prompt Engineering Optimisation)
Technical SEO Optimization
7
- 6.1
  Improving website loading speed
- 6.2
  Mobile responsiveness & web vitals
- 6.3
  XML sitemap creation & submission
- 6.4
  Optimizing conversion tracking
- 6.5
  Robots.txt optimization
- 6.6
  Meta pixel & Google Analytics
- 6.7
  AI-assisted technical audits
Website Development
5
- 7.1
  Creating blogging website
- 7.2
  Developing E-commerce website
- 7.3
  Using SEO optimized themes
- 7.4
  Essential SEO Plugins
- 7.5
  AI suggestions for UI improvement
Wordpress Ecommerce Development
0
Core Foundations
6
- 9.1
  What is WordPress?
- 9.2
  Domain & Hosting Setup
- 9.3
  Installing WordPress
- 9.4
  Dashboard Overview
- 9.5
  Themes & Plugins
- 9.6
  Permalink & Site Structure
Website Design & Customization
6
- 10.1
  Theme Installation & Customization
- 10.2
  Header, Footer & Navigation Setup
- 10.3
  Homepage Layout Design
- 10.4
  Page Builder (Elementor Basics)
- 10.5
  Mobile Responsiveness
- 10.6
  UI/UX Best Practices
WooCommerce Store Setup
6
- 11.1
  Installing WooCommerce
- 11.2
  Product Types (Simple, Variable, Digital)
- 11.3
  Store Configuration (Currency, Tax, Location)
- 11.4
  Inventory Management
- 11.5
  Product Categories & Attributes
- 11.6
  Order Management System
Payment & Shipping Integration
6
- 12.1
  Razorpay / Stripe Integration
- 12.2
  Cash on Delivery Setup
- 12.3
  Shipping Zones & Methods
- 12.4
  Flat Rate & Free Shipping Logic
- 12.5
  Tax Configuration
- 12.6
  Order Email Setup
SEO & Performance Optimization
7
- 13.1
  Installing SEO Plugin
- 13.2
  Product Page Optimization
- 13.3
  Category Page SEO
- 13.4
  Meta Titles & Descriptions
- 13.5
  Sitemap Submission
- 13.6
  Image Optimization
- 13.7
  Speed Optimization & Caching
Capstone
1
- 14.1
  Build a fully functional WordPress ecommerce store with live payment integration, shipping setup, and SEO optimization.
Shopify Store Development
0
Core Foundations
6
- 16.1
  Introduction to Shopify
- 16.2
  Store Creation & Setup
- 16.3
  Domain Connection
- 16.4
  Dashboard Overview
- 16.5
  Basic Store Settings
- 16.6
  Payment Account Setup
Store Design & Branding
7
- 17.1
  Theme Selection
- 17.2
  Theme Customization
- 17.3
  Homepage Section Editing
- 17.4
  Product Page Layout
- 17.5
  Collection Setup
- 17.6
  Mobile Optimization
- 17.7
  Branding & Visual Consistency
Product & Inventory Management
5
- 18.1
  SKU & Inventory Tracking
- 18.2
  Adding Products & Variants
- 18.3
  Pricing Strategy Setup
- 18.4
  Collection Organization
- 18.5
  Digital Product Setup
Payment & Shipping Setup
5
- 19.1
  Shopify Payments
- 19.2
  Razorpay / Stripe Integration
- 19.3
  Shipping Zones & Rates
- 19.4
  Tax Configuration
- 19.5
  Cash on Delivery Setup
Apps & Store Growth
6
- 20.1
  Review Apps Integration
- 20.2
  Email Marketing Apps
- 20.3
  Upsell & Cross-sell Apps
- 20.4
  Abandoned Cart Apps
- 20.5
  Analytics & Reporting Tools
- 20.6
  Dropshipping App Setup
Capstone
1
- 21.1
  Launch a fully optimized Shopify store with products, payment integration, mobile optimization, and basic SEO setup.
The Capstone Projects
Turning Stores into Revenue Machines
0
WordPress Website Development
3
- 23.1
  Installing & configuring WooCommerce
- 23.2
  Adding 10+ products with variations
- 23.3
  Payment & shipping integration
Shopify Ecommerce Store Launch
3
- 24.1
  Store design & branding setup
- 24.2
  Product & collection creation
- 24.3
  Payment gateway configuration
Ecommerce SEO Optimization
3
- 25.1
  On-page SEO for product pages
- 25.2
  Keyword research for product categories
- 25.3
  Meta title & description optimization
Conversion Optimization & Growth Strategy
3
- 26.1
  Trust badge & checkout optimization
- 26.2
  Upsell & cross-sell strategy
- 26.3
  Landing page optimization

Ecommerce Developer & SEO Specialist Program

Curriculum

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